The Question We Get Every Month
Almost every client asks: "Should we use WordPress or something custom?"
The honest answer: it depends on what you're optimising for.
WordPress: When It Makes Sense
WordPress is the right choice when:
- You need non-technical staff to edit content daily
- You have a tight budget and a standard use case
- You need a news/magazine site with hundreds of posts
The plugin ecosystem is massive. WooCommerce, Yoast SEO, Elementor — if you need something, there's a plugin.
But there are real costs: performance degrades quickly without tuning, security vulnerabilities from plugins, and hosting that handles traffic spikes isn't cheap.
Next.js: When It Makes Sense
Next.js (React framework) is right when:
- Performance is critical (Lighthouse 90+)
- You want a custom design that doesn't look like every other WordPress site
- Your site is a product — a web app, SaaS dashboard, or complex platform
- You care about Core Web Vitals for SEO
At RYX Tech, we build all client websites in Next.js. Pages are server-rendered and statically generated — they load in under 1 second even on 4G.
Our Recommendation
For most growing businesses, Next.js wins on performance, design quality, and long-term maintenance cost. WordPress wins on editor-friendliness.
If you're building a brochure site with frequent blog updates and a non-technical team, WordPress is fine. For everything else, choose a modern stack.
Related reading:- Website Development Cost in India: What to Expect in 2025 — what you should actually be paying
- Why Your Business Needs a Professional Website in 2025 — the business case for doing this properly
- Local SEO for Indian Businesses in 2025 — how to rank on Google once the site is live